We create retail experiences that grow your brand.
Expertise focused on store design, retail branding and efficient project execution.
With over six decades of expertise, Miller Zell simplifies retail layout design, store wayfinding, digital integration and brand strategies for retail experiences that resonate with your target audience.
Environmental branding
Customer-focused, immersive, experiential retail that upgrades shopping experiences and brand loyalty.
Specialty store fixtures
Invigorate spaces with visual elements and merchandising support that reflect your brand's identity and values.
Retail rollout
Ease the stress of retail store rollouts with a collaborative partner who delivers great results, on time and on budget.
Experiential store design
Store environments designed to be innovative and scalable, on-brand and meeting operational needs.
Retail wayfinding signage
Create a system of visual cues strategically placed within your stores to make navigating clear and easy.
Project management
Let us manage your project print, production, quality, distribution and logistics.
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“Miller Zell was very accommodating, understanding who we are and then how to take that and get us to where we can remain relevant in the face of growing pressure from online retailers.”
Micro Center
Director, Visual Merchandising, Store Design -
"Miller Zell listened to our strategy and delivered back exceptional messaging, creative and merchandising recommendations... also [they] took the lead in researching existing stores in order for installation to run smoothly and cost efficiently."
Monro Inc.
Tamara Strebler, Merchandising Manager – Marketing -
“It takes a large collaborative team to make these in-store initiatives come to life, and I could not be more honored to be a part of the visual merchandising team with Miller Zell."
Walmart
Senior Director, Visual Merchandising
An award-winning end-to-end solution.
Combine award-winning design and digital integration that serves customers and associates.
BRANDED ENVIRONMENTS
Incorporating Brand Identity into Your Stores
There’s a lot of talk in the retail press about “brand identity,” and for good reason. How do you design store spaces that best show your aspirational brand identity?
WAYFINDING
12 Effective Décor and Wayfinding Signage Examples
A article full of store design, display and wayfinding signage examples that serve customers with purposeful creativity and build brand loyalty.
SPECIALTY STORE FIXTURES
The Psychology of Retail Store Layout Fixture Placement
How do you design a store that creates great customer experiences and encourages purchasing?
Our retail store design and execution process has been perfected for you.
Miller Zell is one of few companies with the end-to-end capabilities across the entire branded environments journey, backed by 60 years of expertise and strategy.
Design
We create award-winning retail designs to engage customers at every step of their journey.
Environmental Branding
Your brand identity and values incorporated into your store environments, using signage, graphics and design elements.
Production
We use 60 years of design development experience to give you the most cost-effective, durable and sustainable result.
Installation
Whether it's 10 regional stores or 10,000 across the country, expect the same care and attention to detail in every rollout.
The company we keep
Memorable retail experiences have been created for these companies and others – is yours next?
Got questions about retail layout, wayfinding, store experiences or retail fixtures?
We've got the answers.
- What is most important with retail design?
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Retail design should increase sales and revenue and provide ROI. Clear away all the sales and marketing talk and it’s ultimately about business results.
But, of course, it’s more complicated than that in a highly competitive marketplace. Effective retail design should foster customer engagement, satisfaction and brand loyalty. It also should improve the associate experience, making their jobs easier and more fulfilling.
It should be both purposeful and supportive of your brand identity and values. And it should be scalable for however many stores you want to refresh or redesign, meeting time and budget requirements.
- What distinguishes Miller Zell from other retail design agencies?
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Many retail design agencies are just that – retail design agencies (hard stop). They provide store designs that may be fun to look at or even impressive. But are those designs both innovative and purposeful? Do they work for a diversity of store footprints? And can they be efficiently scaled on a reasonable budget?
Miller Zell’s end-to-end services provide support from concept to completion, and we help retail clients reach their goals wherever they are in the store development, refresh and rollout process. We combine strategy, creative store design, signage, merchandising, fixtures, décor, POP, digital and execution capabilities to reinvent every kind of branded environment. Why? Because those services fulfill our clients’ goals and provide ROI.
- What is Miller Zell best at when it comes to retail design?
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We are best at simplifying the complex retail store design and rollout process that matches your practical and aspirational customer experience goals. Our team also excels in creating retail experiences that efficiently scale.
More than six decades ago, our founder told the Miller Zell team, “It’s not about us. It’s about our clients.” That continues to be our philosophy, as we research your customer behavior and apply those insights to the design and execution of your in-store experience.
We are one team, under one roof, diversely skilled but united on creating great retail customer experiences. Our store designers achieve fabulous because our engineers say it’s feasible, and then our project managers ensure efficient and stress-free store execution at scale. Our precise, transparent, collaborative focus saves clients time and heartbeats all the way through installation.