ATLANTA, Oct. 9, 2023 — Miller Zell is excited to host Artificial Intelligence (AI) analyst and author Dave Sutton on Nov. 2 for another can’t-miss event in our “Speaker Series.”
Sutton will discuss “Embracing AI in Retail.” The event starts at 3 p.m. ET and will be live streamed.
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“AI will impact most areas of retail, from back office to logistics to customer experience and store design,” said Tina Chadwick, Miller Zell’s SVP Strategy & Creative. “Like all technology, we are embracing it to understand judicious, smart uses for it to get the most value for our clients without getting distracted by the hype.”
Sutton, a leading authority on Transformational Marketing, has been analyzing AI’s and ML’s (machine learning) transformative power in sales and marketing for years. His focus will be on how AI & ML can enhance branded environments and where your focus should be right now.
A wide range of topics will be covered, from AI-enhanced, in-store immersive experiences, to hyper-personalized shopping journeys and seamless offline and online integration, to predictive inventory and stock management and AI-generated personalized marketing.
Sutton, a prolific writer of marketing articles and books, is often a quoted expert on the methods businesses leverage to reach, connect and engage with customers in a way that gives them “a reason to care, a reason to buy, a reason to advocate and, most important of all, a reason to stay.” He serves on the boards of several advanced technology companies which affords him the opportunity to stay up to speed on the latest innovations in AI, ML, blockchain, digital marketing and advanced analytics.