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Cadence Bank

On time and on budget, rebranding at scale.

A partnership to rebrand post-merge, resulting in the creation, procurement and installation of customized, tiered kits of parts for approximately 400 diverse branches.


*Slide across to see how the design came to life

backlit and 3D signage for a bank rebrand
"Our partnership with Miller Zell delivered the spirit of our new brand into our branches. Their creative and implementation processes worked seamlessly hand-in-hand, delivering an on-time and on-budget activation of our brand that minimized headaches and disruption during a formative year for Cadence Bank.”
Ellie Myers
VP, Marketing Strategy Manager - Creative & Production Services at Cadence Bank
Architectural elements like waiting area halo and logo wall backdrop
Branch-wide signage rebranding on time and on budget,
“Our partnership with Miller Zell delivered a new look and new beginning, a rebranding that connects with our customers and what they want and need with a branch experience. We are pleased with the results and our trusting business relationship resembles the trust we seek from our customers.”
Jackie Hooper
SVP, Chief Marketing Officer at Cadence Bank
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